Intermarché, in-store communication installation before opening
Preparing a store for opening involves more than stocking shelves and organising the space. Signage, stickers, toppers and information elements must guide customers clearly from day one. For Intermarché, we installed printed materials across the sales area before the official opening.
The challenge: prepare the retail space for opening
Before a store opens, every communication element must be placed exactly where customers will need it.
Category signs, door stickers, checkout messages, promotional elements and facade graphics are not merely decorative. They guide customers, organise the space and support sales in specific areas of the store.
Projects of this kind require speed, precision and well-organised installation.
Scope of work
We installed a range of advertising and information materials tailored to specific locations within the store.
The elements included:
- entrance door stickers,
- product category toppers,
- directional signs,
- floor stickers,
- promotional and special shelving signage,
- refrigerated display signage,
- bakery section communication,
- local product signage,
- communication for the meat section,
- communication for the fruit and vegetable zone,
- self-checkout signage,
- large-format stickers for the store facade.
The approach: installation adapted to the store
Installing retail materials means working in a real store environment around shelves, refrigerators, windows, checkouts, entrances and product zones.
The task is not simply to attach each element, but to position it correctly, ensure readability and integrate it with its surroundings.
Our focus was to make every message visible, consistent and ready for use on opening day.
